Journal

Mother's Day Gift Ideas in Dubai
Mother's Day gifts tend to fall into two categories: the practical (which she'll appreciate but not feel celebrated by) and the genuinely thoughtful. La Fraise sits firmly in the second category. Read more...
Valentine's Day Gifting Guide Dubai
Valentine's Day in Dubai gets busy fast — restaurants book out, flower prices spike, and everyone is scrambling for the same handful of gift ideas. If you want something that actually stands out (and doesn't require a 7pm dinner reservation booked three weeks ago), here's your guide. Read more...
Anniversary Gift Ideas in Dubai
Anniversaries deserve more than a reservation and a generic bouquet. They're a marker — one more year done, one more year ahead — and the gift should feel like it matches that. Read more...
Best Birthday Gifts in Dubai
Birthdays in Dubai come with high expectations. Between the brunches, the group chats planning the "perfect" gift, and everyone trying to outdo last year, finding something that actually lands can feel like pressure. The good news: it doesn't have to be complicated. It has to be thoughtful, beautifully presented, and a little bit unexpected. Read more...
What's Included in a Chocolate Covered Strawberry Box from La Fraise?
Every La Fraise box contains fresh, hand-dipped Belgian chocolate strawberries — but what else is included depends on the specific box you choose.   The Aisha Box — our most popular — features Belgian milk chocolate-dipped strawberries finished with elegant drizzles. It is clean, classic, and consistently loved. It is the right starting point if you are ordering from La Fraise for the first time.   The Aisha Duo Box includes both milk and dark Belgian chocolate strawberries, giving the recipient variety in a single box. The Aisha Trio adds... Read more...
How Do Professional Chocolatiers Keep Strawberries Fresh?
The most important thing professional chocolatiers do to keep chocolate covered strawberries fresh is also the simplest: they make them as close to the time of consumption as possible.   Freshness is not primarily a storage problem — it is a timing problem. No amount of clever packaging or refrigeration fully compensates for the gap between when a strawberry is dipped and when it is eaten. The shorter that gap, the better the product.   At La Fraise, the approach is to make every box on the day of delivery.... Read more...
Do Chocolate Covered Strawberries Make Good Corporate Gifts?
Yes — and they work better than most standard corporate gift options for several reasons.   The typical corporate gift — a branded notebook, a generic hamper, a box of mixed chocolates — is forgettable. It is received, acknowledged, and forgotten. The goal of corporate gifting is to make the recipient feel valued, and that requires something that stands out.   A beautifully presented box of fresh Belgian chocolate strawberries achieves that. It is visually impressive, universally enjoyable, and notably different from what most people receive in a corporate context.... Read more...
What's the Best Chocolate for Covering Strawberries at Home?
If you are making chocolate covered strawberries at home, the type of chocolate you choose will determine the quality of the result more than any other factor.   The best option is Belgian couverture chocolate — either dark, milk, or white. It has a higher cocoa butter content than standard chocolate, melts more smoothly, dips more evenly, and sets with a much better finish. The flavour is also noticeably superior. The challenge is that it requires tempering, which takes some practice and the right equipment.   For a first attempt... Read more...
How Fresh Are Store-Bought Chocolate Covered Strawberries?
The honest answer is: usually not very fresh.   Supermarkets and mass-market retailers need to produce chocolate covered strawberries in advance to manage stock and reduce waste. This typically means the strawberries are dipped 24 to 72 hours before they appear on the shelf — and they may then sit there for another day or two before purchase.   By the time you buy and eat them, the strawberry inside could be three to five days past the point it was at its best. The moisture released by the fruit... Read more...
Are There Dairy-Free Chocolate Covered Strawberries?
Dark chocolate is naturally lower in dairy than milk or white chocolate — and some dark chocolate formulations are completely dairy-free, containing only cocoa solids, cocoa butter, and sugar.   At La Fraise, we use premium Belgian dark chocolate in our Aisha Duo and Trio boxes and several other products. If you are looking for a lower-dairy or dairy-free option, the dark chocolate selections in our range are the closest fit.   However, if you have a dairy allergy or intolerance and need certainty, we strongly recommend contacting us before... Read more...
What Makes Homemade Chocolate Covered Strawberries Better — Or Are They?
Homemade chocolate covered strawberries have one genuine advantage: they are made with care and personal effort. For certain occasions and certain recipients, that personal touch carries real meaning.   But in terms of the product itself — the chocolate, the finish, the freshness — homemade versions rarely match what a dedicated professional operation produces, and here is why.   The chocolate. Most home recipes call for candy melts or standard supermarket chocolate. Neither behaves or tastes like properly tempered Belgian couverture. The coating ends up thicker, duller, and less flavourful.... Read more...
Can You Buy Chocolate Covered Strawberries Year-Round in Dubai?
Yes — at La Fraise, we operate year-round.   In some markets, chocolate covered strawberries are treated as a seasonal product tied to Valentine's Day or summer fruit seasons. In Dubai, the gifting culture is more continuous — birthdays, Eid, National Day, corporate occasions, new babies, and personal milestones happen throughout the year, and demand for premium gifting reflects that.   We source fresh strawberries year-round to ensure consistent quality regardless of the time of year. The quality of the fruit is something we monitor carefully — seasonal variation in... Read more...